NTT's new digital signage system uses intelligent technology to deliver targeted advertising based on the presence of people nearby.
Google acquires Admeld for USD $400 million, aiming to enhance display advertising tools and simplify ad management for major publishers.
You're surfing the net, browsing Facebook, or reading emails and an ad perfectly tailored to your interests and needs happens to catch your eye.
Back before the invention of the internet, and even the invention of TV, people used to tune to a little old thing called the radio.
Facebook's new 'Sponsored Stories' feature turns your likes and check-ins into ads, spamming your friends' feeds without any option to opt out.
3 Hong Kong partners with Swanbay to provide free mobile videos featuring ads, expanding content offerings to sports, music, and movies.
Facebook has hit rock bottom in customer satisfaction, ranking even lower than the US IRS, reveals a ForeSee Results report.
Amid XT Network woes, Telecom's CEO strolls riverside in Otago for a charm offensive TV ad, urging Kiwis to re-embrace the service with humour and humility.
YouTube celebrates its fifth anniversary with over two billion daily views; Co-Founder Chad Hurley sees vast growth potential ahead for the video platform.
If you enjoy online media, such as music and video, chances are you'll be paying for it in the near future if you want the quality stuff.
Learn the ropes of online advertising with experts at the Digital Overview for Newbies event, perfect for industry novices. Dive in on 10th August.
New Zealand's online ad spend skyrockets, with a 20% increase in Q1, reaching $68.12m. Kiwis show a growing preference for video ads.
Hurry to secure the last tickets for the IAB's Tabvertising event in Wellington, shining a light on tablet advertising opportunities.
New Zealand launches a nationwide competition to find the best business plan, offering over NZD $60,000 in cash and services to SMBs with innovative ideas.
Microsoft NZ overhauls Partner Network to boost IT excellence and meet future market needs, affirming commitment to partners and customers.
Digital marketing expert Kevin Trye from Quicksave tells us about how your promotions could be mobile phone enriched.
VBIZNZ (www.vbiznz.co.nz), the popular social networking site for businesses, is getting a makeover and a new name.
NZ-based mobile marketing firm TXT2GET celebrates its 1,000th campaign, crediting cloud services for a 100% YoY growth in New Zealand.
Everything that's wonderful and weird about the internet was decided recently at the 14th annual Webby Awards –.
With 67% of IT workers eyeing a job change in 2010, the cost of turnover for companies could skyrocket, impacting business productivity and finances.
