Fan Experience Stories - Page 2

American Stories

Fan Experience stories

Cisco powers U.S. Open with secure event networking

Reliable Wi-Fi and cyber security helped organisers keep broadcasts, ticketing and fan services running at the U.S. Open.

By Mark Tarre • 5 min read • Fri, 3rd Jul 2026

Global Stories

Fan Experience stories

Digital Transformation

Infobip launches PitchMate AI agent for football fans

Football fans can now get fixtures, stats and games in WhatsApp and RCS as Infobip deepens its push into sports engagement.

By Joseph Gabriel Lagonsin • 4 min read • Mon, 6th Jul 2026

Data Analytics

Capgemini launches AI fan platform for Tour de France

Fans can now follow the Tour de France through tailored race narratives and 3D tracking, aiming to make cycling easier to understand in real time.

By Sean Mitchell • 4 min read • Thu, 2nd Jul 2026

Customer Relationship Management

FIFA World Cup: Can sports bodies win fans with data?

Disjointed ticketing, commerce and app data are making it harder for clubs to spot churn, target offers and boost matchday revenue.

By Billy Loizou • 6 min read • Thu, 2nd Jul 2026

Customer Relationship Management

FIFA World Cup fever: How to build lasting fan loyalty with event tech

Disconnected ticketing and membership systems are leaving clubs and tournaments with patchy fan data, weakening loyalty and repeat attendance.

By Louis Rogers • 4 min read • Thu, 2nd Jul 2026

Software-as-a-Service

AWS commits USD $1 billion to embedded AI engineers

The move targets firms struggling to shift AI pilots into live systems, with AWS embedding engineers to speed deployment and cut reliance on consultants.

By Sean Mitchell • 4 min read • Wed, 1st Jul 2026

Wearables

What Irish sports tech brings to Oceania

Irish sports technology firms could benefit from Oceania's fervent fan bases and elite systems, as ANZ looks for proven partners.

By Libby Ryan • 4 min read • Mon, 29th Jun 2026

Network Infrastructure

Extreme Networks unveils stadium wireless for big venues

Stadium operators could reduce cabling and improve fan connectivity as the new system targets dense crowds with fewer infrastructure demands.

By Mark Tarre • 4 min read • Mon, 29th Jun 2026

Data Analytics

AWS highlights five AI uses in football across leagues

Real-time tools are reshaping refereeing, TV coverage and coaching as leagues use AI to speed decisions and deepen fan engagement.

By Joseph Gabriel Lagonsin • 3 min read • Thu, 18th Jun 2026

Gaming

Tuned Global backs FanLabel SongPicks music contest

The new app hinges on licensed tracks and reporting, as FanLabel expands paid music contests with backend support from Tuned Global.

By Sofiah Nichole Salivio • 4 min read • Wed, 17th Jun 2026

Customer Relationship Management

What separates the personalisation leaders in media and entertainment?

Brands in media and entertainment are missing revenue because they cannot turn scattered engagement signals into coordinated, real-time personalisation.

By Braze • 7 min read • Fri, 12th Jun 2026

eCommerce

World Cup sites lag as fan pages load in six seconds

Fans are already waiting nearly six seconds for federation sites, exposing digital weaknesses that could hurt engagement and revenue at World Cup 2026.

By Sean Mitchell • 4 min read • Thu, 11th Jun 2026