Millennials stories

AI is entering couples' counselling, with one in five partners keen for its help and nearly one in six ready to walk away over its use.

US travellers embrace AI to plan and compare trips but still prefer to handle bookings and payments themselves amid trust and security concerns.

AI-driven personalisation and shifting notions of value will set the pace for hospitality guest engagement in 2026, Paytronix predicts.

Younger shoppers embrace digital wallets and self-checkouts as older customers stick with cards and staff, widening a payments generation gap.

US holiday shoppers to rein in festive spending as 60% say financial strain will curb gift budgets, new national survey data shows.

The Oscars will leave traditional TV for a free global YouTube livestream from 2029, ending decades of broadcast dominance on ABC.

Over half of Gen Z shoppers will back brands aligning with their values this Black Friday, often prioritising ethics over discounts, research reveals.

Australians lost over AUD $87,000 to scams last year, with risky cyber habits like password reuse and oversharing on social media putting many at threat.

Holiday shoppers demand quick, eco-friendly delivery but resist paying extra, with UK consumers showing low confidence in on-time arrivals, survey reveals.

AI has boosted phishing success as 44% admit falling for scams, yet only 48% of firms fully use multi-factor authentication, says Yubico survey.

A global survey reveals 33% of Gen Z and 26% of Millennials prefer AI platforms over search engines for shopping advice, signalling a shift in consumer habits.

Stricter returns policies deter 66% of global shoppers, with Millennials and Gen Z most likely to avoid retailers who enforce tighter rules, Blue Yonder survey finds.

Generative AI use in US travel planning soared 3,500% YoY in July 2025, boosting consumer engagement and reshaping online trip research and bookings.

AI-driven referrals to US retail, travel, and banking sites have surged over tenfold since July 2024, reshaping online shopping and boosting engagement.

Research shows hybrid onboarding is most effective, with 75% satisfaction, while gaps remain in AI use and personalised learning during induction.

Rising inflation and tariffs are forcing global consumers to cut grocery spending, shift to discount retailers, and reduce purchases across several retail categories.

Artificial intelligence is revolutionising the way sectors operate, and embracing the technology is now essential for unlocking its full potential.

Most L&D professionals find engaging Baby Boomers hardest in multi-generational workforces, with tech seen as key to personalised learning solutions, LearnUpon finds.

Forethought's 2025 report reveals agentic AI boosts CX outcomes, resolving 57% more tickets and cutting costs by over 20%, outperforming traditional AI solutions.

A report reveals 42% of workplace information accessed is irrelevant, causing staff frustration and a daily three-hour loss in productivity.