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The creative arms race: How AI and UA funding is changing the landscape of gaming
Gaming

The creative arms race: How AI and UA funding is changing the landscape of gaming

AI and user acquisition funding are accelerating ad testing in gaming, making creative velocity key to success in today's competitive mobile market.

By Ridzki Syahputera • 6 min read • Fri, 5th Dec 2025
The silent driver of China's mobile gaming growth
Gaming

The silent driver of China's mobile gaming growth

China's mobile gaming market earned US $32.7bn in 2024, with domestic ad agencies vital in funding developers' global expansion and scaling efforts.

By Damian Foo • 5 min read • Thu, 20th Nov 2025
The inconvenient truth of scaling gaming apps
Gaming

The inconvenient truth of scaling gaming apps

Gaming firms spend 50-75% of revenue on marketing, far above average, as user acquisition drives growth but demands costly, flexible financing methods.

By Ridzki Syahputera • 4 min read • Thu, 23rd Oct 2025
AI apps & short-form dramas drive new mobile growth trends
Gaming

AI apps & short-form dramas drive new mobile growth trends

AI apps hit 1.5bn downloads, short-form dramas surge, and third-party Android stores open new growth paths in mobile through 2025, says Mintegral.

By Shannon Williams • 4 min read • Fri, 17th Oct 2025
APAC powers mobile app growth as global installs rise 11% in 2025
Gaming

APAC powers mobile app growth as global installs rise 11% in 2025

Asia-Pacific leads global mobile app growth in 2025, with installs up 11% and gaming revenues hitting USD $66.7 billion, says Adjust report.

By Shannon Williams • 4 min read • Wed, 15th Oct 2025
Hands-on Review: Apple iPhone 17 Pro Max 512GB - Cosmic Orange
Gaming

Hands-on Review: Apple iPhone 17 Pro Max 512GB - Cosmic Orange

Apple's latest flagship balances raw performance with careful design, combining lasting battery life, serious camera upgrades and a hint of what's next.

By Sean Mitchell • 5 min read • Mon, 13th Oct 2025
Qualcomm unveils Snapdragon 8 Elite Gen 5 with advanced AI & video
Gaming

Qualcomm unveils Snapdragon 8 Elite Gen 5 with advanced AI & video

Qualcomm launches Snapdragon 8 Elite Gen 5, its fastest mobile CPU, with enhanced AI, gaming graphics, and professional video features for flagship smartphones.

By Melvin Hipolito • 3 min read • Thu, 25th Sep 2025
Apple launches iPhone 17 Pro range with new design & features
Gaming

Apple launches iPhone 17 Pro range with new design & features

Apple unveils iPhone 17 Pro and Pro Max with new aluminium design, A19 Pro chip, enhanced cameras, longer battery life, and Wi-Fi 7 support.

By Melvin Hipolito • 6 min read • Thu, 11th Sep 2025
Aonic acquires Prime Insights for $250m in tech sector push
Gaming

Aonic acquires Prime Insights for $250m in tech sector push

Aonic acquires Prime Insights for $250m, expanding beyond gaming into research tech and adtech to boost its global data platform reach.

By Catherine Knowles • 4 min read • Fri, 5th Sep 2025
Hands-on Review: OPPO's A5 Pro smartphone
Gaming

Hands-on Review: OPPO's A5 Pro smartphone

OPPO’s A5 Pro 5G marries rugged IP69 durability, long battery life and solid mid-range performance in a practical, outdoors-friendly design.

By Sean Mitchell • 4 min read • Mon, 18th Aug 2025
Ui-jong Choi appointed Chief Technology Officer at Hyperconnect
Gaming

Ui-jong Choi appointed Chief Technology Officer at Hyperconnect

Ui-jong Choi, with 20 years in gaming tech, is appointed CTO at Korea's Hyperconnect to lead global innovation and AI development.

By Melvin Hipolito • 3 min read • Wed, 13th Aug 2025
Audi & AirConsole launch in-car gaming for passengers on the move
Gaming

Audi & AirConsole launch in-car gaming for passengers on the move

Audi and AirConsole have launched an in-car gaming platform enabling passengers to play interactive games safely while the vehicle is in motion.

By Sean Mitchell • 3 min read • Fri, 27th Jun 2025
Hands-on Review: Lenovo Legion Tab Gen 3 (Gaming Tablet)
Gaming

Hands-on Review: Lenovo Legion Tab Gen 3 (Gaming Tablet)

The Lenovo Legion Tab Gen 3 is an 8.8" Snapdragon 8 Gen 3 tablet offering a sharp 165Hz display and robust gaming performance in a sleek, portable design.

By Darren Price • 4 min read • Mon, 23rd Jun 2025
Liftoff unveils AppRefinery for app insights & market trends
Gaming

Liftoff unveils AppRefinery for app insights & market trends

Liftoff launches AppRefinery, an AI-powered platform offering developers deep insights into over 20 app categories to boost user engagement and growth.

By Catherine Knowles • 3 min read • Fri, 13th Jun 2025

Stories from Other Regions

Mobile gaming stories

Australians spend 41 hours weekly online as digital ad spend surges
Gaming

Australians spend 41 hours weekly online as digital ad spend surges

Australians spend 41 hours weekly online, with digital ad spend surging to USD $20.7 billion, driven by social media and influencer marketing growth.

By Melvin Hipolito • 5 min read • Wed, 5th Nov 2025
Nyiyaparli Widi game helps revive endangered language via tech
Gaming

Nyiyaparli Widi game helps revive endangered language via tech

A smartphone game, Nyiyaparli Widi, is helping revive the critically endangered Nyiyaparli language in Western Australia by engaging all ages through interactive play.

By Kaleah Salmon • 3 min read • Mon, 1st Sep 2025
Hands-on Review: Samsung Galaxy Z Fold 7 the thinnest foldable yet
Gaming

Hands-on Review: Samsung Galaxy Z Fold 7 the thinnest foldable yet

Samsung's Galaxy Z Fold 7 is the slimmest, lightest foldable yet, boasting an 8-inch AMOLED display, Snapdragon 8 Gen 3 chip, and a refined, elegant design.

By Melania Watson • 4 min read • Mon, 28th Jul 2025