TikTok stories - Page 3

Young Australians are most at risk as holiday online shopping scams surge, with Gen Z and Millennials more likely to engage in risky cyber behaviours this season.

Manchester beauty brand P. Louise raked in GBP £2 million in sales on TikTok Shop within 14 hours, aided by eCommerce consultancy PushON.

APAC's travel sector moves beyond recovery, focusing on trust and loyalty as key to winning customers in 2026 amid rising acquisition costs.

As small businesses surge in Australia, aligning physical branding with digital presence is now essential for customer trust, loyalty and growth.

Max Klymenko, a UK creator, won the RØDE Creator of the Year Award and USD $25,000 for his popular Career Ladder series educating Gen Z audiences.

Millennials and Gen Z now make up 60% of new landlords in England and Wales, turning to TikTok for advice despite risks of unregulated guidance.

Innovation in European FMCG markets has dropped 20%, yet smaller brands boost sales with new products that align with consumer lifestyles and values.

A new study finds ATS rarely auto-reject CVs; most recruiters manually review applications despite the 75% auto-reject myth circulating online.

Marketers must evolve search strategies, blending proven tactics with AI trends to thrive amid Google’s shift to AI-driven search landscapes.

Nearly a third of UK youths now turn to AI and TikTok for health advice, highlighting a digital shift in how younger patients seek medical guidance.

Australians lost over AUD $87,000 to scams last year, with risky cyber habits like password reuse and oversharing on social media putting many at threat.

Elephant Room has launched the BFCM Benchmark Performance Index to help retailers optimise spend and campaign timing during the key Q4 sales period.

New Zealanders show growing caution towards AI, privacy risks, and online misinformation, with 67% seeing misinformation as a serious issue, the 2025 survey finds.

AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.

Public voting is now open for RØDE's Creator of the Year Awards 2024, recognising digital content creators across YouTube, Instagram, TikTok and more.

Australians spend 41 hours weekly online, with digital ad spend surging to USD $20.7 billion, driven by social media and influencer marketing growth.

UK shoppers now combine AI tools, social media, and peer reviews to guide online purchases, reflecting a shift from relying on single search sources.

Jack Tomson joins Trojan as Chief Growth Officer to accelerate its European expansion and boost direct-to-consumer strategies for FMCG brands.

Adobe introduces AI assistants and new creative tools across its platforms, enhancing content creation with integrations from partners like OpenAI and Google.

A study reveals most UK social media debt advice is misleading or unreliable, urging people to seek FCA-regulated, impartial financial guidance instead.