TelcoNews US - Telecommunications news for ICT decision-makers
United States
American Edition · 2026

The Ultimate Guide to Customer Experience

A curated American edition of TechDay news, analysis, interviews, reviews, job moves, and related resources for Customer Experience (CX).

What to know about Customer Experience

Customer Experience (CX) encompasses every interaction a customer has with a brand, shaping perceptions, loyalty, and business success. This tag explores the latest trends, technologies, and strategies companies are adopting to enhance the customer journey in a rapidly evolving digital landscape.

Readers will find insights into how businesses worldwide are leveraging AI, automation, real-time data, and omnichannel engagement to meet rising customer expectations. Stories highlight practical applications—from retail and financial services to telecommunications and public sectors—showcasing how CX innovations drive efficiency, personalization, and trust.

Dive into expert analyses, case studies, and reports that reveal common challenges like integrating legacy systems, managing data privacy, and overcoming regulatory hurdles. Learn why blending technology with human empathy is crucial and how emerging tools like chatbots and AI agents are reshaping service paradigms.

Whether you're a business leader looking to boost loyalty and revenue or a professional passionate about the evolving consumer landscape, this collection offers valuable perspectives on delivering meaningful, seamless, and engaging customer experiences today and in the future.

American Customer Experience News

Regional stories with direct local relevance

Analyst Insights

Research and market analysis connected to Customer Experience

Expert Columns

Interviews

Interviews and video coverage from the network

Recent Customer Experience News

Zelle & Truist test bill payments in network pilot
Peer-to-peer payments

Zelle & Truist test bill payments in network pilot

Zelle and Truist begin a controlled test of recurring credit card bill payments, aiming to give consumers clearer confirmation and reduce late-fee uncertainty.

Last week

Macy's launches AI shopping assistant on website & app
Customer service

Macy's launches AI shopping assistant on website & app

Macy's rolls out Ask Macy's, a generative AI assistant that helps online shoppers find outfits, try on looks and get style guidance.

Last week

LendingClub to rebrand as Happen Bank in summer 2026
Fintech

LendingClub to rebrand as Happen Bank in summer 2026

LendingClub will rebrand its bank as Happen Bank in summer 2026, as Chief Executive Officer Scott Sanborn says the new name better fits its wider banking push.

Last week

Adobe says AI retail traffic surges as readability lags
Marketing

Adobe says AI retail traffic surges as readability lags

Adobe data shows AI-sourced visits to U.S. retail sites soared 393% in Q1 2026, while product pages lag on machine readability.

Last week

Citi Wealth launches AI assistant Citi Sky for US clients
Customer service

Citi Wealth launches AI assistant Citi Sky for US clients

Citi Wealth rolls out AI-powered assistant for US clients, with Google DeepMind avatar tech set to support advisors on wealth platforms.

Last week

Citi launches AI wealth assistant Citi Sky with Google
Digital Transformation

Citi launches AI wealth assistant Citi Sky with Google

Citi Wealth rolls out AI assistant Citi Sky for US clients, aiming to blend adviser support with Google-powered voice and video features.

Last week

Plaid says AI is reshaping consumer finance expectations
Trends & Predictions

Plaid says AI is reshaping consumer finance expectations

Half of US consumers now expect AI to help manage money, as Plaid says finance apps must offer more guidance, transparency and human oversight.

Last week

Treasure AI launches agentic platform for marketers
Digital Transformation

Treasure AI launches agentic platform for marketers

Treasure AI has launched an agentic platform that enables marketing teams to automate customer engagement and campaign execution in real time.

Last week

Wayvia updates Shoppable platform to track retail sales
Social Media

Wayvia updates Shoppable platform to track retail sales

Wayvia rolls out Shoppable Next Generation to link ad campaigns with confirmed retail sales and Meta purchase signals for brands.

Last month

Alkami launches Engage to boost digital banking adoption
Digital Engagement

Alkami launches Engage to boost digital banking adoption

Alkami rolls out Engage platform to help banks and credit unions track customer behaviour, improve onboarding and lift digital banking usage.

Last month

Maestra posts USD $833,000 in new ARR on demand shift
Marketing

Maestra posts USD $833,000 in new ARR on demand shift

Maestra says brands are ditching fragmented marketing stacks as quarterly new ARR more than doubled plan, with inbound sales topping half of new business.

Last month

SoFi joins first banks to offer FedNow send & receive
Chief Financial Officer

SoFi joins first banks to offer FedNow send & receive

SoFi and Galileo expand FedNow access with instant transfers both ways, as Bill Kennedy says the platform could open the same service to partners.

Last month

NASCAR uses AI to speed race analysis & fan feedback
Big Data

NASCAR uses AI to speed race analysis & fan feedback

NASCAR expands AI use to cut race analysis from hours to minutes, sharpen fan feedback reviews and guide decisions on competition quality.

Last month

Dollar General expands in-store audio ads with QSIC
Digital Signage

Dollar General expands in-store audio ads with QSIC

Dollar General widens AI-powered in-store audio ads to 6,000 more US shops in QSIC deal, boosting measurement and retail media reach.

Last month

Paysafe launches crypto deposits for US iGaming brands
Gaming

Paysafe launches crypto deposits for US iGaming brands

Paysafe and MoonPay bring crypto deposits to US iGaming, letting operators accept stablecoins and digital assets through a single gateway integration.

Last month

Alation appoints Rick Baker as Chief Operating Officer
Digital Transformation

Alation appoints Rick Baker as Chief Operating Officer

Alation hands Rick Baker expanded COO role to unite sales and customer teams as it steps up global growth and AI-focused governance push.

Last month

Cox Business launches AI contact centre with RingCentral
Unified Communications

Cox Business launches AI contact centre with RingCentral

Cox Business rolls out RingCentral-based AI contact centre offering with virtual agents, omnichannel tools and CRM links for businesses of all sizes.

Last month

Canals launches AI platform for wholesale distributors
Productivity

Canals launches AI platform for wholesale distributors

Canals expands AI tools for wholesale distributors with automation for billing, purchase orders and customer queries across back-office teams.

Last month

Huntington picks SEI for private bank platform shift
Productivity

Huntington picks SEI for private bank platform shift

Huntington National Bank has chosen SEI Wealth Platform to unify its private banking operations, as the lender seeks a more integrated digital wealth service.

Last month

Mphasis completes Flagstar Bank data centre overhaul
Disaster Recovery

Mphasis completes Flagstar Bank data centre overhaul

Mphasis helps Flagstar Bank cut six data centres to two in major US modernisation as the lender boosts resilience without disrupting services.

Last month

Job Moves